Even as you read this, major tech disruptions in the fitness industry are happening from both the industry’s end and the consumer’s. Fitness software is putting more control over to customers on how gyms are utilized, not the least fitness technology makes it unnecessary for some to drop by the gym. Meantime, gym clubs have never been more empowered to assess risks, evaluate their business performance and identify opportunities with the use of CRM solution, which is shaping up the gym membership software technology. While there’s little you can do to influence consumer tech, you can prep up your business with club management solutions to prepare for the future.
Fitness and gym management is hard work, but it does not mean that you should suffer from all those paper trails and burden yourself with administrative work that eats up a considerable amount of your business hours and hard-earned money. This is apparently useful as most clients or consumers these days prefer to use a particular platform, whether it is social media, email, or web.
Some points about membership management software:-
- Its membership management software lets you utilize an online logbook where you can easily monitor members’ individual performance and progress, tracking students who are ready to advance to next-level classes, as well as setting registration and logistical procedures for such processes. A workout tracking feature gives you a comprehensive overview of member profiles and performance to design a workout routine designed to meet members’ desired targets.
- Among its other flagship offerings is its scheduling feature, fully integrated and simplified to avoid double bookings, ensuring that member and instructor schedules are fully in-sync with automated reminders, embedded calendars, and time monitoring and class tracking. Purchase processing has also never been easier with its integrated payment processing feature, letting your customers purchase products and offerings through the gym membership management software. Inventory management is easily implemented to monitor items sold and purchase histories.
- Its key product offering involves a seamlessly integrated membership management system that enables you to create different memberships, day and multi-visit passes, and adopts a pay-as-you-go credit system. You can use this tool to create 10-visit passes, manage class access, or up sell other products and services. What’s more: a retention dashboard lets you monitor membership analytics, giving you prompt access to crucial business data such as acquisition, retention, customer lifetimes, and purchasing behavior. It also equips managers with access control functionality. RFIDs, bar code, and fingertip scanners may be integrated hassle-free.
- Customer retention and engagement are facilitated through an online community. With the club community feature, you can establish a social space just like Facebook. This streamlines communication through multiple channels: mass communication, targeted communication or SMS, accessible through mobile or web. This makes it easy for coaches and members to share fitness information, market new services, and provide a knowledge exchange platform without the distraction of ads and cookies.